• Profitably acquire new customers and drive repeated purchases with a healthy ROAS (5-5.5).
• Increase monthly ad spend.
• Implement top-of-funnel campaigns to create more demand and scale client acquisition.
• Increase Shopify revenue.

We will take care of everything Google Ads-wise, in order to accomplish the goals described in the “Highlights and Goals” section.

• Full account setup and integration (Google Ads + Merchant Center + Analytics + Shopify)
• A to Z Conversion Tracking + Attribution
• In-depth research on the brand and ideal customer
• Campaign set up
• Creative direction for ads and landing pages
• Ongoing campaign optimization 
• Ongoing creation & optimization of ads 
• Ongoing campaign testing 
• Calls for reporting, alignment, and planning 
• Monthly performance reporting

We work as an extension of your team.

• We will communicate through Slack, where you have access to me (Paulo) and the team 24/7/365.
• You will receive a detailed written breakdown of how things are going every week, highlighting main metrics and other key information.
• We will have recurring Zoom calls for alignment, strategy and planning every month.

The next step is the onboarding call. This is a 30-minutes zoom call between your team and ours where we will get access to your platforms and talk next steps for the following months.

After the onboarding zoom call, we take 10 days to launch the new campaigns in which we will:

• Audit your whole Google Advertising infrastructure (Google Ads, Google Analytics, Merchant Center, Online Store) and ensure everything is set for maximum performance
• Collect all the information we need about your brand, ideal customer and numbers
• Create a strategy for your ad account
• Write copy and direct your team on the assets to be used in the campaigns
• Get your approval
• Launch

The campaigns will start driving sales a few hours after launch.

• Flat fee of $3,000 per month + performance bonus after milestones to be defined.

Let’s get things going!

1. Once you are ready to start, email me at [email protected]
2. We’ll schedule the Onboarding Call. It’s a 1-hour zoom call between your team and ours where we get access to your platforms and talk next steps for the following months.
3. Then we get to work!